STIHL Profile

The STIHL Group develops, produces and markets power tools for forestry and landscape maintenance and for the construction industry. STIHL distributes its products through its network of 38,000 Approved Dealers in over 160 countries. The Group has 32 sales and marketing subsidiaries of its own as well as more than 120 importers. STIHL has consistently been the world's top-selling chain saw brand since 1971. The STIHL product portfolio also includes Brushcutters, Linetrimmers, Blowers, Hedgetrimmers, Cut-off machines, Earth Augers, High Pressure Cleaners, safety clothing, and various accessory items.

STIHL Pty Ltd became part of the STIHL network in 1971, with responsibility for marketing and distribution in Australia and the Pacific Islands. STIHL Pty Ltd was the first subsidiary company established by the STIHL Group outside Europe, and is currently the sixth largest in annual turnover, employing around a hundred staff. STIHL Pty Ltd distribute through a network of 430 Specialist Dealers in both rural and metropolitan markets. In the main, these are retail outlets with a technical/ mechanical orientation to ensure service back-up to the STIHL product range.